"It isn't in the DNA of a corporate to try a half-baked software that someone else made. The funny thing is that more startups beget more SaaS because there are more people to initially sell to and try. We have a ton of companies that are sub 10 million in revenue and a few big unicorns in exits but we need more 50 to hundred million revenue companies to really emerge and drive, otherwise, we’re always stuck in this very grassroots, bottoms-up model." - Shiyan Koh
"Spend time to really understand the full customer journey loop and orient your product roadmap towards that. Retention comes when you really understand your customers’ journey through your product and where they're getting value. They might have bought it for a reason, but retain it for a different reason. Sometimes people get really caught up in sales and then they don't spend time on the back end, and that's actually super valuable." - Shiyan Koh
In this episode, Jeremy Au speaks on SaaS marketplaces versus middleware, embedded finance, and urban income inflection points, thanks to January Capital.
Keywords: SaaS Marketplaces vs Middleware, Embedded Finance, Urban Income Inflection Points, Southeast Asia, VC, Thought Leadership
